Articles

Articles 12-23-2024
iGaming Regulations 2025: Global Trends and Key Updates
Discover the latest global trends and key updates in iGaming regulations for 2025. Stay informed on industry changes shaping the future of online gaming compliance.
Articles 7-30-2024
Casino Livestreams: Why Are They Gaining Traction?
Casino livestreams are transforming the iGaming industry by offering dynamic and engaging experiences. Learn about the various types of streams, their benefits, and CopyStake — our innovative tool.
Articles 7-22-2024
Casino Streams: The Power of Influence
Streamers bridge the gap between fame online and offline. Find out how casino streams impact an iGaming brand
Articles 4-8-2024
iGaming Industry: Trueplay Market Insight
The global iGaming industry has been evolving rapidly for decades, fueled by technological advancements, regulatory changes, and a growing demand for online entertainment. This has led to fierce competition in the ever-changing industry. So how do the biggest brands stay ahead of the game? By determining what key performance indicators they should focus on and […]
Articles 12-12-2023
How To Improve ROI and Stop Money Leaks in Online Gambling
Got a money leak? Here’s how to improve ROI and stop money leaks in online gambling. Learn how to make your money work for you.
Articles 12-5-2023
Winning Strategies for Increasing Casino Deposit Rates
The financial success of the iGaming business relies on the active engagement of its player base. A significant challenge arises when traffic volume does not translate into real users, putting the business’s long-term cost-effectiveness at risk. This article explores some of the most effective strategies for converting non-depositing users into depositors and methods of nurturing existing players’ loyalty.
Articles 11-23-2023
Why Your iGaming Platform Is Losing Players to the Competition
Discover why your iGaming platform is losing players to the competition. Beat player churn with a branded loyalty program.
Articles 11-3-2023
Daily Active Users: Effective Tips to Expand the DAU in iGaming
This article aims to explain the concept of Daily Active Users, the methods of measuring it, and the reasons why careful tracking is imperative. Additionally, you’ll find some tips on how to expand the Daily Active Users base.
Articles 10-23-2023
Critical Factors Influencing Casino Player Loyalty
iGaming brands can now prove their commitment to trust and security by providing their players with access to the blockchain.
Articles 10-9-2023
Creating a Seamless Omnichannel Loyalty Experience in iGaming
Discover the challenges, opportunities, and steps required to create an omnichannel loyalty program in the iGaming industry.
Articles 9-21-2023
Player Retention in iGaming: The Role of Personalization
One powerful tool for achieving player retention is personalization, because users want to be appreciated.
Articles 9-14-2023
Emerging Technology Trends in iGaming: What You Need to Know
In this article, we will highlight a few emerging technology trends in iGaming that can help them achieve all that and more. So here are a few tidbits from the evolving landscape of iGaming.
Articles 9-8-2023
Measuring Success: Key Metrics in iGaming Industry
In this article, we explore the key performance indicators that define success in the iGaming industry, shedding light on important metrics that drive growth, customer engagement, and overall profitability.
Articles 7-17-2023
How Technology Is Shaping the Future of iGaming
The rapid advancement of technology has changed the face of many industries, including iGaming. Online gambling has created a thriving landscape that continues to evolve and transform the way we engage with games of chance. Let’s explore how technology is shaping the future of iGaming.
Articles 7-10-2023
Increasing Player Engagement Through Customizable Loyalty Programs
Player engagement plays a pivotal role if you want to foster the profitability of your online gaming platform. Customizable loyalty programs are one of the effective solutions to keep players engaged and motivated to return to your platform. In this article, we will explore how such programs can elevate player engagement.
Articles 5-30-2023
What is Gamification and how it Helps iGaming Brands Succeed
How iGaming brands can enhance user engagement, drive retention, and create memorable experiences by incorporating game elements and mechanics into their loyalty programs.
Articles 12-13-2022
Why Boosting ARPPU Matters for the Brand’s Success
ARPPU is one of the essential metrics, along with GGR, NGR, retention, etc., that helps you grasp your platform’s pace. Here is a quick Trueplay guide on why ARPPU matters and how you can boost it.
Articles 10-3-2022
5 Reasons to Implement Trueplay 
IGaming software is not a usual product. Let’s see what Trueplay is and why your casino should implement this technology
Articles 9-5-2022
How Trueplay Helps Improve the Relationship with Players
The most popular iGaming instruments for user engagement and retention and why Trueplay is the best solution. 
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