Learn the best practices to empower your business and attract new players.
5 reasons to choose Trueplay to step up your acquisition and retention game
Services
By
Yaryna Sorochuk
August 5, 2025
Looking to boost player retention and acquisition? This article breaks down five ways Trueplay helps iGaming brands engage users, drive loyalty, and scale globally.
iGaming regulations 2025: global trends and key updates
Latest news
By
Nadiya Vasylyeva
August 5, 2025
iGaming rules are shifting fast — from Europe to LATAM. Discover what 2025 regulations mean for your platform, your players, and your next big move.
Personalization and player retention: a match made in heaven
Research & data
By
Kateryna Lytvynova
June 20, 2025
Think loyalty can’t be automated? Personalization proves otherwise — helping iGaming brands deliver rewards and content that keep players hooked (and depositing).
Creating a seamless omnichannel loyalty experience in iGaming
Services
By
Yaryna Sorochuk
June 20, 2025
Players don’t care how many channels you run — they care how it feels. A smooth, connected journey keeps them loyal and your revenue growing. Here’s how to make it work.
Who’s the loyalest of them all? Dissecting player retention and loyalty
Research & data
By
Kateryna Lytvynova
June 18, 2025
Bonus wars can boost acquisition, but they eat into profits. Building trust, emotional ties, and gamified loyalty is how iGaming brands actually keep players.
iGaming regulations 2025: global trends and key updates
iGaming rules are shifting fast — from Europe to LATAM. Discover what 2025 regulations mean for your platform, your players, and your next big move.
By
Nadiya Vasylyeva
June 18, 2025
European Gaming Congress: A remarkable comeback
Two years off, and now bigger than ever — EGC returns to Warsaw with fresh panels on regulations, growth markets, and responsible gaming. Get ready to connect and level up your insights.
By
Nadiya Vasylyeva
June 17, 2025
Trueplay presents new livestreaming feature: CopyStake!
From watching to winning — CopyStake brings streamers, players, and betting together. A seamless way to grow your audience, spark interaction, and keep users coming back.
Daily active users: practical tips to expand DAU in iGaming
Your DAU is like a tree — feed it right, and it grows. With the right mix of acquisition, retention, and loyalty mechanics, your platform can thrive year-round.
By
Yuliia Trotsiuk
June 17, 2025
Casino streams: the power of influence
Streaming has taken over iGaming — from Twitch to Kick, millions watch slot streams and live play daily. Here’s why streamers keep audiences hooked and casinos thriving.
By
Yuliia Trotsiuk
June 17, 2025
Casino livestreams: why are they gaining traction?
Slots spin, jackpots drop — but it’s the streamer’s personality that keeps audiences hooked. See how influencer-driven streams are reshaping iGaming.
By
Yuliia Trotsiuk
June 16, 2025
How to improve ROI and stop money leaks in iGaming
Your marketing shouldn’t feel like a slot spin. Loyalty programs, streamers, and personalization can turn wasted spend into steady, growing revenue.
5 reasons to choose Trueplay to step up your acquisition and retention game
Looking to boost player retention and acquisition? This article breaks down five ways Trueplay helps iGaming brands engage users, drive loyalty, and scale globally.
By
Yaryna Sorochuk
June 20, 2025
Creating a seamless omnichannel loyalty experience in iGaming
Players don’t care how many channels you run — they care how it feels. A smooth, connected journey keeps them loyal and your revenue growing. Here’s how to make it work.
By
Yaryna Sorochuk
June 16, 2025
How Trueplay’s loyalty program works
Cashback meets savings account — that’s how Trueplay’s Play to Earn and Hold to Earn keep players betting, depositing, and coming back while boosting operator revenue.
Personalization and player retention: a match made in heaven
Think loyalty can’t be automated? Personalization proves otherwise — helping iGaming brands deliver rewards and content that keep players hooked (and depositing).
By
Kateryna Lytvynova
June 18, 2025
Who’s the loyalest of them all? Dissecting player retention and loyalty
Bonus wars can boost acquisition, but they eat into profits. Building trust, emotional ties, and gamified loyalty is how iGaming brands actually keep players.
By
Kateryna Lytvynova
June 17, 2025
Why your iGaming platform is losing players to the competition
Jackpots and bonuses bring the hype, but loyalty builds the wins. Keep players hooked with programs and engagement tools designed for today’s crowded iGaming market.
By
Kateryna Lytvynova
June 17, 2025
Winning strategies for increasing casino deposit rates
Deposit rates are dropping while competition grows. The fix? Player-focused strategies like Hold to Earn, CopyStake, and gamified rewards that drive engagement and deposits.
Behavioral Research of 1,000,000 users
Get to know your audience and the results you can achieve with the effective loyalty tools.
